|Item type||Location||Collection||Call number||Copy||Status||Date due||Barcode||Item holds|
|High Demand||High demand||Non-fiction||DE HOL 2001A (Browse shelf)||1||Available||2013-0733|
||Non-fiction||DE HOL 2001B (Browse shelf)||2||Available||2013-0734|
Originally published in 1994.
Includes bibliographical references and index.
From Graphic Art to Design 1890 to 1914 -- 1. The Art Poster -- 2. The Beginnings of Design in Europe -- 3. War and Propaganda 1914 to the 1920s -- The Avant-Garde and the Origins of Modernism 1914 to 1940 -- 4. Futurism and Italy -- 5. Soviet Russia -- 6. Germany -- 7. The Netherlands -- National Tendencies until 1940 -- 8. Switzerland -- 9. France -- 10. Britain -- The Designer and the Art Director -- 11. The United States in the 1930s -- 12. War and Propaganda 1920s to 1945 -- 13. The United States 1945 to the 1960s -- Variants of Modernism in Europe -- 14. Switzerland and Neue Graphik -- 15. Italy and the Milanese Style -- 16. France -- 17. Northern Europe -- Psychedelia, Protest and New Techniques -- 18. The Late 1960s -- New Waves: Electronic Technology -- 19. The 1970s and 1980s -- 20. From 1990 to the New Millennium.
"From its roots in the development of printing, graphic design has evolved as a means of identification, information and promotion, to become a profession and discipline in its own right. This authoritative documentary history begins with the poster and goes on to chart the development of word and image in brochures and magazines, advertising, corporate identity, television and electronic media, and the effects of technical innovations such as photography and the computer. A new final chapter in this revised edition covers the international developments and leading practitioners in graphic design over the past ten years, exploring the revolutionary impact of digital technology. With over 800 illustrations fully integrated within the text, this indispensable account is uniquely clear, comprehensive and absorbing."--BOOK JACKET.